Case Studies

Using strategic market research to help our clients activate corporate strategy.

At Trifecta, we pride ourselves in transforming our clients' businesses, helping them achieve unprecedented success. Our tailored solutions have led to remarkable milestones for our clientele. These are just a some examples that showcase how Trifecta is not just a service provider, but a partner in success.

Case Study

Plumbing Products

A Top 5 Trifecta customer for 10+ years, this client was first attracted to our blended solutions, in particular our secondary research and subject matter expert interviews.
This leading fashion plumbing manufacturer now relies on Trifecta for our entire portfolio of capabilities, including Secondary, Qualitative, and Quantitative Research.
  • We have been their primary insights partner for innovation strategy execution for the past decade; our insights enabled a doubling of innovation activity in two years
  • We are selected as their preferred insights partner to help them stand up a new Category Management function; we helped them triple category expansion activity in the program's first 3 years
  • Our annual style/trends tracker informs all faucet portfolio style and finish trends that support the company’s 3-year product plan
Trifecta has become a strategic partner and trusted advisor. They’ve successfully designed and executed numerous research studies to yield significant value for our business. Trifecta extracts relevant and meaningful insights, then unlocks their value to support our strategies and drive growth.
— Senior Director of Insights

Case Study

Paint Products

A top strategic client partnership of Trifecta Research for over three years, this customer has embedded us in their LRP process, where we help enable and accelerate their strategy with foundational insights.
This leading paint and coatings company engages our entire portfolio of capabilities, including Secondary, Qualitative, and Quantitative Research. Recent projects with strategic impact include:
  • Four customer segmentations (Pro and DIY), Brand Equity/Architecture in just the last 2 years
  • Pricing sensitivity with consumers and Pros across multiple categories has enabled them to right-size their pricing model to improve overall profitability by >10% margin growth YOY
  • Trifecta’s strategic roadmap for EMEA market expansion and channel partnerships enabled an accelerated, de-risked market entry

Our business moves fast, needs change and demand is high for insights. I need to work with research firms that can keep pace, take ownership, and take the burden off me. I found that with Trifecta — a partner who has skin in the game along with me.
– Vice President, Market Research & Insights

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